When you are customizing a SharePoint list with a custom schema.xml file, you may also want to set the ViewStyle for your View.
You do that by adding a <ViewStyle ID="xx"/> element within the <View> element. For exampl ID 17 corresponds to the "Shaded" view style.
Here’s a table with the common ViewStyles available, as defined in the <12 HIVE>\TEMPLATE\GLOBAL\XML\VWStyles.xml
| 0 | Basic Table |
| 12 | Boxed, no labels |
| 13 | Boxed |
| 15 | Newsletter |
| 16 | Newsletter, no lines |
| 17 | Shaded |
| 20 | Preview Pane |
| 0 | Default |